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Uiwang City Wins Grand Prize in Booth Operations at 10th Korea International Tourism Expo

Active content promotion linking tourist attractions with regional festivals and experiential booth operations attracting visitorsStrengthening Uiwang City's tourism competitiveness through promotion of tourism resources and festivals
Uiwang City promotional booth at the '10th Korea International Tourism Expo (KITS)' held from the 18th to 21st. (Photo=Uiwang City)
Uiwang City promotional booth at the '10th Korea International Tourism Expo (KITS)' held from the 18th to 21st. (Photo=Uiwang City)

[Suwon Ilbo=Reporter Park Chan-hyuk] Uiwang City announced on the 22nd that it won the 'Grand Prize' in the booth operations category at the '10th Korea International Tourism Expo (KITS)' held from the 18th to 21st at Kintex Hall 2 in Goyang City.

The expo is the nation's largest comprehensive tourism expo marking its 10th edition, jointly hosted by the Korea International Tourism Expo Organizing Committee and the Korea Local Newspaper Association, and organized by Korea Exhibition Industry Corporation.

During the expo, 209 local governments, organizations, and companies participated, providing domestic and international tourism travel information, cultural experiences, exhibition programs, and various tourism-related content and trends.

Uiwang City operated a local government promotional booth at the expo, featuring △promotion of major tourist attractions such as Wangsong Lake Park and the Railroad Museum △introduction of major cultural and tourism festivals including the Uiwang Children's Railroad Festival and Uiwang Baekun Lake Festival △screening of city tourism guide videos △distribution of promotional materials through events, and other diverse booth operations that received strong response from visitors.

In particular, the active content promotion linking tourist attractions with regional festivals and the experiential booth operations that drew visitor interest were highly evaluated, earning Uiwang City the 'Grand Prize' in the booth operations category of the 'KITS Awards' from the Korea International Tourism Expo Organizing Committee.

Yun Eun-suk, director of the Culture and Tourism Division of Uiwang City, said, “The expo provided a good opportunity to introduce Uiwang's charm to more people,” and added, “Going forward, we will make efforts to discover and promote tourism content that will satisfy both citizens and tourists.”

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