Governor Lee Jae-myung Personally Promotes 'Delivery Express' via SNS

[Suwon Ilbo=Reporter Park No-hun] Gyeonggi Province Governor Lee Jae-myung has taken active steps to promote 'Delivery Express' through online social media.

On the 3rd, Governor Lee posted on his SNS account stating 'Already 50,000 people have boarded Delivery Express,' calling for active participation in "revitalizing the economy through using Delivery Express."

Regarding Delivery Express, Governor Lee stated, "In the digital economy era, delivery apps are social overhead capital like highways in the analog economy era," and explained it as "creating market infrastructure that allows small business owners to compete fairly with large distribution companies and laying the Gyeongbu Expressway of the 4th industrial revolution era."

This is interpreted as a call for the delivery app market, which has effectively transformed into a monopolistic system, to correct course and establish a fair competitive system without discrimination or marginalization in platform usage.

He further stated, "There is an argument that we should not intervene in free market competition regarding Delivery Express and just leave it alone, but for free competition to exist, the starting line must be equal," adding "We should provide sufficient compensation for innovative results, but the government should step in to restore competition regarding monopolies. This is the way to maintain healthy market competition."

Governor Lee concluded by requesting, "We ask for your keen interest so that Delivery Express can quickly spread throughout Gyeonggi Province and revitalize alleys and regions while easing the burden on small business owners."

Gyeonggi Province's public delivery app 'Delivery Express,' which launched service on December 1st, has surpassed 50,000 registered members (as of December 3rd).

On the service's first day, approximately 4,500 orders were placed, recording cumulative transaction volume of 115 million won, marking a smooth start. Subsequently, on December 2nd, it recorded sales of approximately 140 million won and is being evaluated as having successfully made a soft landing in the market.

Gyeonggi Province Co., Ltd., the operator of 'Delivery Express,' predicts more member registrations and orders from Thursday evenings through weekends when delivery demand is higher.

'Delivery Express,' which offers low commission rates and extensive discount benefits through regional currency linkage, can be downloaded through the App Store, Google Play, or the official 'Delivery Express' website (www.specialdelivery.co.kr).