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Kim Dong-yeon: "As 'Game Gyeonggi,' We Will Spare No Support to Make Gyeonggi Province the Hub of the Game Industry"

Seoul Metropolitan Area's Largest Convergence Game Show 'PlayX4' Opens on the 22nd, Running Until the 25thUnder the Theme 'Games, Beyond!', Features Experiential Content, Esports League, and Global Networking Programs
Gyeonggi Province Governor Kim Dong-yeon delivers a welcome address at '2025 PlayX4' held at KINTEX Hall 1. (Photo=Gyeonggi Province)
Gyeonggi Province Governor Kim Dong-yeon delivers a welcome address at '2025 PlayX4' held at KINTEX Hall 1. (Photo=Gyeonggi Province)

[Suwon Ilbo=Reporter Kim Gapdong] Gyeonggi Province Governor Kim Dong-yeon said on the 22nd that "Gyeonggi Province, as 'Game Gyeonggi,' will not spare various support and roles to become the hub of the game industry."

Governor Kim made these remarks at the opening ceremony of the Seoul Metropolitan Area's largest convergence game show '2025 PlayX4' held at KINTEX Hall 1 in Goyang City through the 25th, hosted by Gyeonggi Province and organized by the Gyeonggi Content Agency and KINTEX. He said, "Gyeonggi Province is also called 'Game Gyeonggi.' It is because Gyeonggi Province is the center of South Korea's game industry and experience," and continued, "Games that add experience to imagination and storytelling are our assets and treasures. Now, games have grown beyond mere entertainment to become a future source of revenue for South Korea," emphasizing this point.

Governor Kim toured the exhibition halls on that day, meeting with high school developers from Gyeonggi Game Meister High School and young developers from Neowiz, as well as testing mobile games.

PlayX4 is the largest-scale convergence game exhibition in the Seoul Metropolitan Area, positioning itself beyond simple game introductions as a hub for game industry promotion and public experience. In particular, it is creating industrial value through export consultation meetings for small and medium-sized game companies and global business matching programs, while also featuring various experiential content for family visitors, growing into a festival enjoyed by all generations.

Gyeonggi Province Governor Kim Dong-yeon and all participants pose for a commemorative photo at '2025 PlayX4' held at KINTEX Hall 1 on the morning of the 22nd. (Photo=Gyeonggi Province)
Gyeonggi Province Governor Kim Dong-yeon and all participants pose for a commemorative photo at '2025 PlayX4' held at KINTEX Hall 1 on the morning of the 22nd. (Photo=Gyeonggi Province)

'2025 PlayX4' presents new possibilities and culture of the game industry under the theme 'Games, Beyond!' through experiential content, esports leagues, and global networking programs.

At this year's event venue, DJ Bagaji's game OST DJ performance and magician Lee Jun-hyung's performance provided diverse entertainment, while domestic and international game industry officials attended to heighten the festival atmosphere. In particular, overseas game show organizing committees from China and Japan also participated, pledging cooperation with Gyeonggi Province's game industry and creating a platform for global solidarity.

Visitors can easily enter through advance registration at the Hall 2 entrance waiting area under guidance from security personnel. During the event period, the main entrances operate on a rotating daily schedule, and a dedicated re-entry entrance has been established to enhance convenience. Admission tickets provided to pre-registered visitors allow free re-visits regardless of date or frequency.

Gyeonggi Province Governor Kim Dong-yeon rounds the booths at '2025 PlayX4'. (Photo=Gyeonggi Province)
Gyeonggi Province Governor Kim Dong-yeon rounds the booths at '2025 PlayX4'. (Photo=Gyeonggi Province)

In the B2B section, export consultation meetings, business matching, AI forums, and game auditions are held, providing opportunities for collaboration and market entry with global game companies. Additionally, programs for industry professionals such as game trend special lectures, free play zones, and user focused testing (FGT) are also operated. A 'PlayX4 × STOVE' online exhibition hall has also been prepared to showcase content linking online and offline.

The exhibition features various content including consoles, PC/mobile, arcade, indie games, and board games, with the latest gaming gear experience also available. In particular, the Steam Deck experience zone, which allows visitors to enjoy popular games portably, is receiving great response. Additionally, various accompanying events including Challenge Golden Bell, nostalgic game arcade, rhythm game competitions, international cosplay contests, and other competitions are held.

The Gyeonggi Esports Festival features various competitions including national disability competitions, nationwide campus championships, family championships, 'Eternal Return Korea Esports League opening match,' and 'ASL Season 19 finals,' drawing heated support both at the venue and online.

For event-related information, inquiries can be made to the operations office (031-995-8237) or checked on the official website (www.playX4.com). Some programs can be watched live through the 'PlayX4 TV' channel on SOOP. As parking space is limited, public transportation is recommended.

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