Suwon Selected for Gyeonggi Province Regional Specialized MICE Development Project

[Suwon Ilbo=Reporter Park No-hun] Gyeonggi Province and the Gyeonggi Tourism Organization announced on the 30th that they had selected three cities—Suwon, Goyang, and Seongnam—as winners in the '2021 Gyeonggi Province Regional Specialized MICE (Meetings, Incentives, Conventions, Exhibitions, and Events) Discovery and Development Project' competition.

The regional specialized MICE project aims to integrate MICE with each region's industrial characteristics.

The province selected the three cities based on the relevance between event themes and regional specialized industries, potential for growth into international events, and international standards compliance of venues.

The province plans to nurture the MICE events proposed by the three cities—▲Suwon World Heritage City Forum ▲Goyang International Destination Competitiveness Forum ▲Seongnam International Medical Tourism Convention—as Gyeonggi Province's representative global events by providing up to 65 million won in hosting support and expert consulting.

Specifically, the Suwon World Heritage City Forum will be held at the Suwon Convention Center on September 24-25.

Under the theme of 'World Heritage, City Branding, and Sustainable Tourism·MICE,' expert lectures from international organizations such as UNESCO and the World Tourism Organization (UNWTO) and academics will take place.

Additionally, a 'Suwon Hwaseong Talk Concert' for general citizens is planned, along with a media façade demonstration on the exterior walls of the Suwon Convention Center on the evening of the 24th.

The Goyang International Destination Competitiveness Forum will be held at KINTEX from August 25-26.

This is the fifth edition, positioning itself as 'Asia's first international conference related to MICE destinations (Destination·venues visited for MICE purposes)'.

Approximately 500 global city marketing and MICE industry professionals will participate, consisting of ▲International Destination Competitiveness Forum ▲Asia Destination Round Table ▲International Global Destination Sustainability Management (GDSM) Asia-Pacific Seminar and others.

The Seongnam International Medical Tourism Convention, selected for three consecutive years as a regional specialized MICE project, will be held at Seongnam City Hall and Bundang Healthcare Innovation Park from September 9-11.

Featuring healthcare and medical tourism themes, the event will offer diverse programs for industry professionals and citizens, including international conferences, exhibitions and business consultation sessions involving 70 medical institutions and healthcare companies in Seongnam, and citizen health lectures.

These events will be held in compliance with social distancing guidelines in accordance with the COVID-19 situation, with both online and offline formats or online-only events.

Choi Yong-hun, Director of the Gyeonggi Province Tourism Division, said, "We will spare no support to help the selected events grow to international scale," and "We will develop and nurture them as star MICE events representing Gyeonggi Province."