GESI Provides Free Online Lectures on YouTube Utilization Methods

[Suwon Ilbo=Reporter Park Nohun] The Gyeonggi Province Economy and Science Promotion Institute (hereinafter GESI) announced on the 11th that it will provide 'free online lectures on YouTube utilization methods' through its official YouTube channel to support the economic recovery of small and medium-sized enterprises in Gyeonggi Province that have been affected by COVID-19.

These 'free online lectures on YouTube utilization methods' were prepared to assist (prospective) entrepreneurs and small and medium-sized enterprises who face difficulties in promotion due to cost and manpower issues by providing free educational videos containing YouTube utilization methods. GESI previously conducted in-person lectures by directly recruiting students last year, but this year, with the spread of non-face-to-face culture due to COVID-19, it has switched to online lectures.

The YouTube lectures are composed of beginner and intermediate levels and can be viewed free of charge by anyone on GESI's official YouTube channel. The beginner level includes content on ▲smartphone video filming techniques ▲filming practice ▲editing practice and other content on directly filming videos and uploading them to YouTube. The intermediate level covers topics such as ▲inserting various effects ▲YouTube channel management ▲revenue generation through advertising and other frequently asked questions needed when operating a YouTube channel.

Kim Ki-joon, director of GESI, stated "YouTube is a useful marketing channel that allows for quick feedback and does not incur significant costs, making it possible to save time and expenses. We have structured the education from the perspective of beginners so that even those encountering YouTube for the first time can easily understand. We hope many people benefit from this education."

Meanwhile, GESI plans to continue providing SNS content lectures targeting (prospective) entrepreneurs and small and medium-sized enterprises, including methods for creating promotional materials using design production programs.